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Results: 6
Optimal PM2.5 emission reduction strategies for an industrial park based on China’s 12th five-year plan on air pollution prevention and control
Over the past decades, China has been undertaking extremely rapid industrialization and urbanization. Along with economic boom, many adverse environmental effects are emerging. Among them, it is of great significance for the...
The Effects of Image-Based Online Reviews on Customers' Perception Across Product Type and Gender
Online vendors consider image online reviews as an important format to improve customers' buying decision. Prior research examined the influence of review presentation format, but did not focus on image format. Little is known...
Published by: IGI Global
Influence of Soil Drought Stress on C, N and P Stoichiometry of Tamarix Chinensis Lour. in Yellow River Delta, China
Qiangqiang Rong, Jingtao Liu, Yanpeng Cai, Zhaohua Lu, Zhenzhen Zhao, Wencong Yue, Jiangbao Xia
Aug 04, 2014
Taking the one-year-old T. chinensis (Tamarix chinensis Lour.) in Yellow River Delta as the study object, the variations of C, N and P stoichiometry in T. chinensis under drought stress was studied using pot experiments. The...
Examining the Effect of Reviewer Socioeconomic Status Disclosure on Customers' Purchase Intention
Image reviews can directly indicate socioeconomic status (SES) of reviewers, which is completely different from text reviews. However, image reviews are under the way to be deeply explored the effect of reviewers' SES...
Published by: IGI Global
The Effects of Review Presentation Formats on Consumers' Purchase Intention
Perception of products has becoming one of the most important factors influencing consumers’ purchase intention in the context of online shopping. Thus, enriching and studying review presentation formats have been significant...
Published by: IGI Global
Research on Dual Channel Supply Chain Decision Making of New Retailing Enterprises Considering Service Behavior in the Era of Big Data
Drawing from extant retailing and supply chain research, this paper studies the dual channel supply chain decision-making of member channel, and obtains the optimal price strategy, maximum demand and maximum total revenue of the...
Published by: IGI Global